In 2016 The Real African Food Co. (formerly known as Love Chin Chin) began to stock in Asda and Tesco around the UK, there was a need to make people aware of this new venture so we created content to raise awareness. We created cool and eye catching content for their followers and this attracted more followers over the months. We also attended events and did impromptu street photography to gage real people with the tasty products, this attracted online interest, and best of all connected offline customers to their online store.